The Simplest and Cheapest Method to Enter a Foreign Market

Which of the following is the simplest and the cheapest method to enter a foreign market?

The simplest and cheapest method to enter a foreign market is licensing. Licensing is a contractual agreement between a company (licensor) and a foreign company (licensee) that allows the foreign company to use the licensor's intellectual property, such as trademarks, patents, or copyrights, in exchange for a fee or royalty payment. Licensing requires minimal investment and allows the licensor to expand their reach in the foreign market without having to establish a physical presence there. It also allows the licensee to benefit from the established brand reputation and technology of the licensor. While licensing may not provide as much control over the foreign operations as other methods such as joint ventures or direct sales, it can be a low-risk and cost-effective way to enter a new market.

Which method of entering a foreign market is considered the simplest and cheapest?

The simplest and cheapest method to enter a foreign market is licensing.